- Glazerite UK Group Ltd -

New showroom boosts sales for Glazerite installer


Herefordshire-based installer Shane Howells Ltd has unveiled a new showroom in the picturesque town of Ledbury. Supported with a range of samples supplied by fabricator, The Glazerite UK Group Ltd, the business, run by namesake Shane Howells and his wife Clare, has relocated to larger premises next door to their original site, which meant they were able to create a showroom six times the size of the original.

The new showroom has given Shane and his 11-strong team the opportunity to showcase a huge range of products to his customers, including windows and doors from the likes of VEKA, DoorCo, The Residence Collection, Solidor and Guardian Warm Roof.

“We’ve been able to put together a fantastic space to show off the range of products we can install. Thanks to Glazerite, who supplied the samples, the showroom includes composite doors, R9 windows and our range of VEKA products. We’ve worked with Glazerite for a number of years and they’ve always been supportive of us as a business, helping us with a range of services such as marketing and social media support.”

Shane adds: “Having a much larger showroom makes a huge difference as it gives prospective customers the opportunity to see and feel the products, rather than rely on brochures or the limited range samples I could take on sales visits. It also makes us come across as more professional and generates trust amongst our customer base, as they can actually see the product they’re about to buy.

“I can honestly say the vast majority of customers don’t leave the showroom without leaving a deposit for an installation, it’s that effective!”

Giovanni Sangiovanni, Sales Manager for Glazerite, adds: “Supporting our installers is very important to Glazerite, and we’re delighted to have been able to help Shane with his showroom. The finished result is very impressive and will give customers the chance to see everything Shane and his team can offer.”

Shane Howells Ltd has been in business for over 20 years and carries out installations for customers across Herefordshire, Worcestershire and Gloucestershire. They are holding an open day at the showroom, on Bye Street, Ledbury, on Saturday 11th May 2019, in conjunction with a coffee morning fundraising event for MacMillan Cancer Support.


News title: -    New showroom boosts sales for Glazerite installer
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Company Overview For

Glazerite UK Group Ltd

Glazerite Windows Ltd, a Network VEKA member, is an industry-leading manufacturer of PVC-U windows, doors and conservatories. Its head office is in Northamptonshire, the South West Division is located in Avon and the North West Division in Lancashire. Together the three sites deliver outstanding products with rapid lead times throughout the UK.


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