'Make More Profit with Network VEKA' was the objective of the sales training seminar that members of the respected trade organisation recently attended.
The two training days were presented by Balls 2 Marketing to around 24 Network VEKA members in Burnley and Reading and the aim of the programme was to help members change the markets that they sell to, opening up new ways of selling windows and doors.
Sarah Ball who delivered the training said: “The great thing about this programme was that it had been designed specifically to Network VEKA and was tailored to target its members needs exactly. A lot of training seminars can often be too general, but those who attended were able to take a lot from the programme as it was specific to their products and their market.”
Steve Hancox, MD of Staffordshire installer member Goliath Homeworld, attended the Burnley training day and said: “The training day was a good success, it was well attended and invited lots of audience participation and open discussions.
“We found that the programme was a good refresher, with a lot of older methods of selling making a comeback, and we have already made some changes and put in to place things that were suggested at the training day. I would definitely recommend it to other Network VEKA members.”
Network VEKA chose Balls 2 Marketing to deliver the programme as they offer specific self marketing strategies for the glazing and construction industry, with Sarah boasting 28 years experience in the industry.