lest we never forget

- Masonite International(Solidor) -

Solidor launch into the 21st century

New Staffordshire trade centre, 21st Century Affordable, have just opened up a new showroom that boasts five different Solidor composite doors, in an environment that’s aimed at both the trade and local homeowner.

As part of Affordable Windows, 21st Century can also supply Solidor composite doors elsewhere in the Midlands and beyond, while the offering of the showroom to local homeowners allows the company to pass on any enquiries directly to a list of trusted local installers. In addition to the offering of the industry’s most respected composite door brands, the new trade centre can also offer complementing PVCu window frames from KÖMMERLING, thereby acting as a single source, with all of the other consumables and ancillaries you’d expect from a trade counter.

Jason Wootton, director and general manager of 21st Century Affordable in Stafford commented: ‘The ability to showcase a strong composite door brand is a must for any trade counter and we’re blessed with the opportunity as a Solidor trade partner. There’s already been strong interest from local fitters and installation teams, while we’re also encouraging homeowners to see the product in a modern-day showroom environment.’

Gareth Busson, head of sales and marketing for Solidor Group concluded: ‘Solidor showrooms are not just the domain of installation companies but can easily be adopted within the trade counter sector, as 21st Century have done so effectively. A Solidor is a product that needs to be seen in terms of quality and design and with our Door Designer available 24/7, homeowners can create their perfect entrance in just a matter of minutes.’



News title: -    Solidor launch into the 21st century
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Masonite International(Solidor)

Now part of Masonite International Solidor is the Door Systems Division of DW3 Products Group. Solidor itself has become the go to brand for premium, solid core composite doors, with a reputation for true product innovation and unrivalled marketing.

Residor is the new mid-market GRP composite door and is the most secure of its type in the composite door sector. Like Solidor, it’s offered with the unrivalled3 Star Ultion cylinder as standard, with upgrade opportunities to Lock Lock. Completing the three-tier product strategy is Nicedor, offering quality door panels at a strong price point.

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