Marketing support is a vital part of any trade partnership these days and Distinction Doors’ offering is the perfect example of what a good package looks like. For Bethaney Larkman, Distinction’s Marketing Manager, one of the elements customers value the most is the company’s Design Boutique. “It’s our in-house graphic design service that helps our customers produce bespoke marketing materials to support their sales processes,” Bethaney explains. “As the industry’s biggest supplier of composite doors, we have a responsibility to ensure our customers are equipped with the support they need to make the most of our door’s market-leading credentials. Our customers find our bespoke graphic design skillset an invaluable service.”
The Design Boutique provides Distinction customers with the reassurance that they’ll be working with experienced graphic designers who understand Distinction’s products and the industry in general so they can produce high quality results. “Our customers are busy people,” comments Bethaney, “our unrivalled marketing support makes life easy and gives our customers professional results they can use to drive sales. Whether it’s a flyer for a special offer, a leaflet that introduces the company or a complete retail or trade brochure that promotes a particular range of products or services, the Design Boutique is on hand to help.”
The bespoke design service sits alongside a suite of stunning marketing literature that showcases what Distinction Doors has to offer. At the heart of the offering are the glossy lifestyle-oriented retail brochures for the Signature and nxt-gen GRP composite door ranges. Both brochures sell the Distinction difference and demonstrate why the company is the market leader in composite doors. Alongside these brochures is the innovative colour-swatch skin book which uses Distinction’s oak tree woodgrain skins, creating a beautifully authentic appearance to bring the colour and quality to life. It’s an innovation that is helping Distinction customers up and down the country to encourage homeowners to upgrade when it comes to colour.
The quality and proactiveness that is evidence in Distinction Doors’ marketing support package sits alongside a compelling and innovative product offering, summing up why the company remains the market leader.