- Balconette -

Balconette offers new revenue opportunities for window companies

Opportunities for window and door companies to increase their product portfolio and boost their revenue streams are being offered by balustrade specialists Balconette.

The company, which manufactures and supplies glass-walled balconies, is expanding its National Registered Partners programme throughout the UK and Ireland in response to the rising popularity of these types of products that open up interior light and space.

In particular, Balconette points to increasing demand for frameless glass Juliet balconies, which provide a secure barrier without obstructing views. They provide the elegant – and affordable - balustrading solution for the growing use of first-floor bi-fold doors and French Doors combining maximum ingress of light with minimum maintenance.

Balconette’s approach is to develop long-term partnerships with trade customers who sign up to its growing programme, which stretches from Scotland to Cornwall and includes Northern Ireland and Jersey.

Installers benefit from a comprehensive support package that includes training, product discounts, referral of enquiries and dedicated literature to help close sales, as well as installation advice.

“We are always looking for professionals that we can collaborate with and recommend as potential local installers of our products to clients in their areas,” says Effi Wolff, Balconette Managing Director.

He highlights current trends that show more and more homeowners are keen to improve their properties, rather than move. “We believe this represents a great opportunity for installers to offer innovative and cost-effective products, such as frameless glass Juliet balconies, that can transform homes, as well as generate extra valuable revenue for their businesses,” he continues.

“Our expanding network has helped to open up new sales opportunities for window, door and home improvement companies as well as installers and builders involved in all types of fenestration, refurbishment and improvement projects,” adds Effi.

Balconette Registered Partners offer clients a full balustrading service, from initial site surveys, design and drawings through to final installation, ensuring complete customer satisfaction from start to finish.

For Aberdeenshire-based joiner Simon Elms, becoming a Balconette Registered Partner has added sales and given his business a new dimension with mutual benefits. He signed up having been impressed with the Balconette glass and aluminium balustrading system he installed for a client.

“I’ve used a number of balustrading systems and the Balconette one is certainly a good quality product that sells - and at a very competitive price. As well as conventional balconies, decking systems frequently need a secure barrier and adding the Balconette system has given me another ‘string to my bow’,” says Simon, who is Balconette’s most northerly installer.

“It has opened up opportunities for more work; for example, architects are asking me to quote for installation projects having been referred to me through Balconette. In turn, I’m introducing more people to them so there are definitely reciprocal benefits,” he adds.

For more details on how you can become a Balconette Registered Partner, visit www.balconette.co.uk, call 01342 410411 or email enquiries@balconette.co.uk.

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Balcony Systems is one of the UK’s leading suppliers of Juliette balconies, balustrades and curved patio doors. Its products offer a complete solution for architects, property developers, builders, homeowners and self-builders.

Balcony’s curved patio doors and classy balustrades have the genuine WOW factor that makes architects, builders and homeowners very excited. It’s a key reason that sales have been growing throughout the recession. Balcony’s products – Juliette, balustrades and curved patio doors – define a building. They help new buildings sell quickly and transform existing buildings.

Balcony’s products are cleverly designed to make the most of the view with a minimum of posts and fixing points to disrupt the eye. They use anodised aluminium in place of stainless steel so they continue to look good even in corrosive coastal areas where stainless steel is no longer stainless. The curved patio doors and curved balustrades are simply stunning.

Balcony’s growth and the growth in enquiries have encouraged it to tell its story to the wider market, and to architects and developers. In particular there is a need to find more of the right kind of installation companies to help homeowners and tackle more ambitious projects.

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