- Ultraframe (UK) -

Flexibility, style and choice sends UltraSky sales through the stratosphere

When Ultraframe launched its new roof lantern UltraSky last year, they knew they were on to a winner, but the success of the new product has been remarkable for the market leading roof system manufacturer.

“The Ultraframe design and development team knew we had designed a winning product, but we weren’t expecting the sheer scale of success we have experienced,” comments Andrew Thomson, Design and Development Director at Ultraframe.

“Sales have considerably surpassed our expectations with our fabricators and retailers enjoying great, continued success. And whilst, as always our marketing and technical support has underpinned the success with the usual industry leading standards, the ‘less bars’ design has been well received by our customers.”

A key design imperative was to ensure UltraSky captured the maximum volume of light whilst giving that feeling of light and space. Andrew continues: “This lead us down the path of selecting a 25° pitch for our lantern. Lower pitches were trialled and discarded, whilst there is an advantage in saving materials, frankly they just didn’t give the same look and provide that feeling of space we know people want from a lantern.”

Available in both aluminium and PVC finishes, UltraSky is proving to be incredibly popular. David Thomas, managing director at Specialised Ltd, an Ultraframe fabricator, gives us his perspective: “Ultraframe has got it spot on with the dual-finish of both aluminium and PVC, in terms of sales we’re seeing a 50/50 split between the two finishes. But regardless of the finish, UltraSky has all the quality hallmarks you’d expect from an Ultraframe system – it’s a very clever system, entirely adaptable to most situations. Ultraframe has got it right yet again.”

News title: -    Flexibility, style and choice sends UltraSky sales through the stratosphere
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Ultraframe (UK)

Ultraframe (UK) Limited is the leading manufacturer of roof systems for the home improvement market and has the broadest business reach thanks to its network of highly skilled and loyal network partners.

The company has been in business for over 30 years and continues to be known as the business that has shaped this sector by continuing to develop and evolve advanced roof systems that deliver the ultimate in thermal performance and functionality. Today, Ultraframe continues to develop systems that will underpin the future success of this industry – most notably Loggia.

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