- Brisant Secure -

Brisant 4 times finalist in Construction Marketing Awards

Brisant Secure has been shortlisted for four Construction Marketing Awards (CMA) for its Ultion lock campaign. Ultion, Brisant’s high security cylinder door lock, was launched in 2015 and has created a landslide. The Construction Marketing Awards is the leading marketing awards for the UK construction industry, and is run by the Chartered Institute of Marketing’s Construction Industry group.

Brisant’s very successful campaign has been shortlisted in Strategic Planning and Management, Best use of Press and Public Relations, Best use of Website, and Best Big Budget Campaign.

Brisant CEO Nick Dutton says: “Our marketing campaign has rapidly changed perceptions of security in the door industry. A lot of door manufacturers and installers now use Ultion as their standard offer. Some even buy doors, throw away the locks and fit Ultion instead.

“Being shortlisted for four CMAs is a testament to the teams at Brisant and MRA Marketing, who have worked in partnership to create a very effective campaign to change the markets. We’re looking forward to the awards event in London on 1st December!”

To sell more doors and find out what selling real-life security can do for your business call 01924 455 444, visit www.ultion-lock.co.uk or follow @UltionLock on Twitter.

News title: -    Brisant 4 times finalist in Construction Marketing Awards
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Brisant Secure

Brisant Secure is led by cylinder lock expert CEO Steve Stewart. Steve designed Brisant’s range of innovative, premium quality, top performance cylinders, which have been widely accepted by the locksmith market and now making rapid in roads to the replacement door market. Having previously run ABS and designed Avocet’s ABS lock, many consider Steve the leading cylinder lock designer in the UK.

In an industry that relies on £3 Euro cylinders, standards and guidelines are complicated and often confused, so installers are misled as to the real security they are selling, and homeowners think they are more secure than they are. Brisant wants to change that.

Sold Secure Diamond testing has no rules. All cylinders are tested using any and all means known to breach cylinders. There is no time limit to how long a trained MLA locksmith can have to dissect the lock. If the lock breaks, it failed. If the lock isn’t breached by any attack, it is awarded Diamond status. Cylinders that have achieved this rating are truly the locks that lock.

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