Essex based fabricator, Pioneer Trading, has announced that it is to bolster its market leading customer service offering with the addition of Deceuninck’s comprehensive MyBrand marketing support.
MyBrand, which was launched in 2013, is a bespoke marketing service that’s designed to help Deceuninck fabricators and their installer customers to stand out and sell more by helping them to build and develop their own brand. The service, which includes a comprehensive range of marketing materials, has proved to be extremely effective in building the profiles of a growing number of installers and fabricators, thanks to brochures, roll folds, POS, direct mail, websites, videos and sales tools.
Andy Linnett, Pioneer’s Head of Sales and Marketing, said: “The MyBrand support from Deceuninck is very impressive. Our customers can now benefit from a quick, easy and cost effective marketing service that’s been engineered to help them rise above their competitors, win more business and generate more sales. Plus, in addition to helping our existing customers to grow, MyBrand has also bolstered Pioneer’s already market leading product offering, quality control, customer service and lead times – making us even more attractive to new business as well.”
The latest additions to MyBrand include new composite door and sliding patio door brochures, technical guides and large A2 showroom POS to promote Deceuninck’s impressive colour-from-stock range. Deceuninck’s latest brochures, which include new designs and a more lifestyle feel, are available for its Traditional 2500 and Heritage 2800 windows, plus its Slider24 patio door.
Pioneer Trading manufactures and supplies a comprehensive range of premium, energy efficient windows, doors and conservatories to retail, trade and commercial customers from its headquarters in Chelmsford. The company prides itself on its quality control systems and is the only manufacturer of the Signature range of windows, which is said to be one of the most advanced systems available on the market in terms of energy efficiency, security and style.