Brussels 15 May 2015
Talking about the energy transition last March, Commissioner Arias Cañete highlighted in his speech to the Citizens Energy Forum that "No consumer will change their behaviour unless they understand what's in it for them. Consumers need access to information that is clear, understandable, reliable and delivered in real-time".
Glass for Europe, the trade association of Europe' manufacturers of building, automotive and solar-energy glass, cannot agree more with Commissioner Arias Cañete and, for this reason, will launch on May 18 a communication campaign to support the development of a robust and simple EU energy label for windows.
"When one contemplates how much the choice of the right windows for each building can generate energy savings, reduced CO2 emissions and healthier buildings, an EU energy label for windows is urgently needed" declared Houchan Shoeibi, CEO of Saint-Gobain Glass and Chairman of Glass for Europe.
Energy labelling has demonstrated to be among the most efficient EU tools to help consumers make informed choices. By providing simple, relevant and comparable information on the energy performance of each window product available on the market, consumers will be able of making a knowledgeable purchase decision without being confused by overly complex technical information. In addition, an EU label will push energy efficient window solutions and serve as an additional incentive for manufacturers to develop ever better performing products.
The main purpose of the campaign developed by Glass for Europe is to inform citizens and decision makers about the added-value of an EU label for windows.Bertrand Cazes, Secretary General of Glass for Europe, explains: "Window products have long been identified as a priority product for the development of an EU label and now is time for the EU to transform the try. An 18-month preparatory study is being finalized so the European Commission should be encouraged to make a meaningful regulatory proposal swiftly".
"With this campaign, we want to show that European authorities have the opportunity to develop an instrument that is good not only for citizens, but also for the economy and the climate", concluded Houchan Shoeibi.
The campaign, built around a two-minute video clip, a specific website and the hashtag #Label4Windows is already accessible online: www.windowenergylabel.eu .