- Insight Data Ltd -

Builders database brings 13,000 new business opportunities to your doorstep

The General Builders database from data experts Insight Data has reached a landmark 13,000 unique email addresses.

The database contains detailed information on over 21,000 small and independent builders installing products such as windows, doors, roofline, conservatories and extensions. Builders can be targeted on a national basis or you can use radius search to find builders local to your area, for example a trade depot or branch.

The database lists builders with under £5m turnover, and Insight Data’s sales manager Zach Ward says this market presents huge opportunities to suppliers in the window industry and shouldn’t be disregarded:

“Our research shows small builders are more active than ever in home improvements, offering consumers an alternative to traditional double glazing firms. In fact, some builders are installing more windows and doors than some window companies so if you’re a supplier of uPVC, aluminium or timber products and you’re not targeting this market you could be missing out.”

Marketing to builders can be a challenge as most don’t advertise themselves or their contact information, preferring to operate on referrals from previous customers. With the Insight Builders database you can get in touch with the thousands of builders currently involved in home improvement projects across the UK, including extensions, renovations and new-builds.

“Builders aren’t loyal to specific companies and systems so they welcome marketing material promoting new products and services,” comments Zach, “and because many builders work from home you can be confident your direct marketing such as mailer cards and letters will be received and read.

“Most builders tend to run their business via their smartphones, so great offers and promotional email campaigns are also a powerful way to promote your products. And with over 13,000 email addresses updated live in real-time on the General Builders database there’s never been a better time to get involved in this lucrative market.”



News title: -    Builders database brings 13,000 new business opportunities to your doorstep
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Insight Data Ltd

Insight Data is the leading supplier prospect data in the window, conservatory and building industry. Headed by a team of marketing professionals with over 20 years industry experience, more than 300 subscribers now rely on Insight to help them find new customers, ranging from international conglomerates and British PLC’s to leading manufacturers, distributors and accreditation bodies.

A dedicated, state-of-the-art research centre with a highly experienced telephone research team ensure clients benefit from the most relevant and accurate information.

Accredited members of the internationally renowned Direct Marketing Association and fully registered with the Information Commissioner for Data Protection, Insight Data were awarded outright winners of the “Business of the Year Awards” in October 2009 by the Government-backed Enterprise Agency in recognition of continued growth, job creation and commitment to innovation.

Insight created Salestracker, the world’s first web-based prospect CRM system that help clients segment, target and manage prospects, including;

  • 15,063 fabricators and installers in the UK and Ireland
  • 4,660 UK fabricators of PVC-U, aluminium and timber
  • 12,493 UK window and conservatory installers
  • 27,672 Local builders and contractors
  • 15,053 Architects & Specifiers
  • 5,013roofline installers
  • 895 fabricators and installers in the Republic of Ireland
  • 1,143 IGU manufacturers in the UK and ROI
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