Solidor’s thirst for marketing innovation continues with the launch of their ‘Installer of the Month’ campaign, to support their nationwide network of over three hundred Recommended and Premium Installers throughout the UK.
The ‘Installer of the Month’ campaign has already begun with West Yorkshire based Premium Installer, Aire Valley Glass’ taking the award for the first month of March 2014. The rules are simple, the installer that sends in the most images within a given month will be named as that months Solidor ‘Installer of the Month.’’
Given the number of pictures of Solidor installations that circulate in social media, this latest marketing initiative was an obvious decision. The winners each month will be presented with an official Solidor ‘Installer of the Month’ logo for use in online channels along with a voucher for £100 at Screwfix, as Aire Valley Glass have already enjoyed.
Companies can submit images through Facebook and Twitter, or even e-mail email@example.com, but they need to be of installations carried out during the same month. Searching through Twitter you can see how overwhelmingly impressed companies are with the Solidor product, the offer of free sales leads and their customer focused attitude.
Gareth Mobley, managing director of Solidor comments: ‘Our Installer of the Month campaign has been so well received and it’s been refreshing to see the diverse nature of products installed, including our exclusive colours. We continue to invest in our products and marketing, helping to ensure that the Solidor product is the composite door of choice for the trade and discerning homeowner.’
For a copy of the new Solidor consumer brochure and new colour swatch, or to find out more about their Recommended Installer scheme then log on contact Solidor