Just 12 months ago, Prefix Systems launched their Garden Room Roof and with total sales now well ahead of forecast, the prospects for 2014 look substantial for the UK’s leading conservatory and extended living space specialists.
When the Garden Room roof was launched in October 2012, it was the result of a carefully managed product research and development process over several years, which more recently included the valuable input from Tim Harris, their structural engineer. This is a function and role not usually seen in a trade conservatory related business, with even the systems companies not employing such a person.
Sales of the Garden Room roof are equally split between new installations and conservatory replacement projects, with several sales savvy installation companies going back through their database and enticing old customers with the option of upgrading to a new Garden Room. The potential in the UK is considerable with an estimated 3 million existing conservatories, of which 500,000 are estimated to be in need of repair.
Replacement conservatory projects are on the rise as homeowners look to re-discover a lost room and the desire to change it into more of an extension is a highly desirable one and Prefix was the first to identify this back in 2006. Thanks also to the products developed specifically for replacement projects, installation companies such as Manchester based T&J Conservatories have been able to take on all sales opportunities with the necessary structural posts and supports including Prefix’s exclusive Retro-fix system.
Chris Baron and Chris Cooke, co-directors of Prefix Systems comment: ‘The first 12 months have been a whirlwind in terms of interest and sales. Our Garden Room roof has not only been designed by a structural engineer and industry roofing specialist, but it has recently been praised by a group of Chartered Engineers and Building Surveyors. 2014 looks set to be a great year for this product, with more exciting developments to come and with greater customer support than ever.’
For further information and a free copy of their new Garden Room brochure contact the sales office on 01254 871800