Hampshire based County Windows are the latest retailer to benefit from the superb marketing support package available through specialist PVC-u vertical sliding sash window fabricator Roseview Windows.
Roseview recently rebranded their Rehau and Eurocell VS windows as Heritage Rose and Charisma Rose and launched a new consumer facing full colour glossy brochure to help their trade customers win more sales.
County Windows were one of the first companies to take advantage of Roseview’s new offering and according to sales director Carl Ranger, the marketing literature has proved very popular with County Window’s sales force and customers alike.
“The Heritage Rose and Charisma Rose are two superb windows and the new brochure has helped our sales force communicate the benefits to the end user more effectively” Carl commented. “The two products have different features and benefits – Heritage Rose offers more traditional features such as a deep bottom rail while Charisma Rose looks more modern – and the brochure means we can easily explain these features to our customers. We use it to either up-sell a customer a Heritage Rose or offer them a more cost effective solution with Charisma Rose and it has proved an effective strategy.”
Roseview’s trade sales manager Byron Field is delighted County Windows are reaping the benefits of the marketing support and would urge any installers interested in the marketing support to get in touch.
“Our marketing support package has gone down an absolute storm and it’s great to see its working so well for County Windows. The brochure is freely available to all trade customers – simply contact myself or my colleague Stacey on 01234 712657 to order your copy - and can be downloaded in PDF format from the Roseview website (www.roseview.co.uk). It can even overprinted to accommodate each installer’s logo and branding if necessary.”