frameXpress has noticed a considerable increase in demand for the Chartwell Green colour option which is part of the company’s product portfolio. With specification increasing for colours to integrate with more traditional themed properties, this option in the FS70 system is proving popular with sales increasing at a steady pace.
The company which is well established and recognised as a quality manufacturer of windows, doors and conservatories diversified the colour range to provide customers with more options and to further incentivise the consumer, who, particularly in the current climate, is looking to add value to their existing homes.
As a company that prides itself on providing exemplary distribution services, the Chartwell Green colour can be delivered within a 3 week lead time and is available in either smooth or grained finishes. In order to satisfy customer demand and a more discerning consumer, frameXpress offers a broader choice of colours including Chartwell Green, Dark Red and Slate Grey in addition to two new woodgrain finishes.
Ian Davis, Sales Manager considers that the increase in popularity comes from the consumers desire to match aesthetics on traditional properties, replacing old timber windows with a modern, energy efficient alternative.
He comments, “As design options expand and performance levels improve, there is more scope for our customers with colours now available that are enhancing the appearance of traditional properties. Increasingly homeowners appear to be looking to invest in re-creating a more established look to their property knowing it will add value.”
frameXpress already provides 16 foil colour options as well as the long-established colours of white, woodgrain and ice cream foils as standard.
Ian Davis comments, “The larger colour choice in the FS70mm system has made a big difference to our customers as we feel it is helping them to grow their business at a time when people are counting every penny and spending on properties is seen as a major investment for the future.”
“It’s easy to see what the consumer finds appealing about the Chartwell Green colour with all the advantages it offers for a traditional property that requires energy efficient benefits with an aesthetic appeal.”