Avocet Hardware

M B Triples Avoct Orders



Avocet's appointed distributor M.B. Distribution Limited is based in Middlesborough.

Middlesbrough based M.B. Distribution Ltd, which recently signed up as an official distributor for leading hardware manufacturer Avocet, has increased orders for the company's products threefold since its appointment earlier this year. Avocet and M.B. are working closely together to ensure that regional customers receive not only the best quality products but also a professional order processing service backed up by superior technical & sales support.

M.B. was appointed as an Avocet distributor in February 2005 as part of the hardware manufacturer's recent strategy to engage additional third party representatives to its already successful distribution network. Avocet has been actively seeking partners in selected regions who already have an excellent reputation in all areas of service and delivery, and according to Sales & Marketing Director Jonathan Fennell, Avocet believes that M.B. has the right approach: "M.B. has been working in the Middlesbrough and Newcastle areas for over 20 years now, servicing customers right across the North of England and beyond. The company is well known as the number one local window and door hardware supplier and has an excellent name for both quality and service. As partners there is a lot of synergy between us and that is proving to be a valuable asset. We are doing all we can to support them and we will continue to ensure they receive as much help as possible from us so they can continue to grow."

M.B.'s managing director Mike Greenup echoed these sentiments: "M.B. Distribution is pleased & excited to have been able to go in to this partnership with Avocet and can only see positives resulting from this, both for ourselves, Avocet and of course our customers, who now have access to an even greater product range available from a single local stockist."

The decision to appoint third party distributors to represent the company and service a percentage of its customer base was made by Avocet following an extensive review of its customers and markets last year. Jonathan Fennell comments:
"This makes good business sense on many levels. Distributors like M.B. understand better than anyone what their customers needs are and how to best service those needs. Their expertise will be very valuable to us, as M.B.'s advancing sales have proved. This strategy will also enable us to reduce manufacturing, processing and logistics costs and allow us to focus on enhancing our product offering according to market demand. Our distribution network will be able to offer superior levels of service whilst also maintaining competitive pricing structures.

"I'd like to offer our congratulations to M.B. on a great performance since February - I believe we have a great future working together."


Avocet Hardware

Avocet Hardware is once again establishing itself as one of the leading distributors of locks, security products, and window and door furniture in the UK

The company’s Avocet ABS and ATK high security locks feature a unique patented snap secure technology that meets the highest safety standards, with a British Kitemark, TS007 3-star rating, Sold Secure SS312 Diamond standard and Secure by Design accreditations – a combination that no other lock on the market can currently match.

Meanwhile its Affinity window and door hardware range is one of the leading brands in the home window and door security market.



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